12 Best Free Keyword Research Tools

This is a list of some highly rated keyword research tools that are totally free to use. From Google’s Keyword Planner, Buzzsumo and more, these tools will help you find the most popular keywords in your niche or any other industry!

The “best free keyword research tool 2021” is a blog post that lists 12 different keyword research tools. The article explains how to use each of the tools and provides screenshots for each one.

It’s not just about a “keyword” when it comes to keyword research; it’s about the words and queries your target consumers use to locate the answers, goods, and services they need. These statements and inquiries are essential elements of every marketing strategy. 

While acquiring this information might take a long time, after you’ve finished your keyword research, you should have the information you need for:

  • Developing improved SEO tactics

  • Public relations campaigns 

  • Ideation for content – video, writing, social media, etc.

  • Public opinion polling

  • Advertising that is paid for 

  • Campaigns for local search

  • Research that is competitive

  • Ignore the following keywords and phrases:

  • Sessions of brainstorming

Magic Tool Keyword

A User-Friendly Keyword Research Tool

ADS illustration

Keyword Research Instruments

There are several free tools available to assist you in gathering this vital information. I’ll go through 12 keyword tools that are free, simple to use, and packed with useful data that marketers and organizations can utilize to better their marketing campaigns. Here are the keyword tools I’ll go through with you:

Google Trends is a tool that allows you to see what

Google Trends is a tool that allows you to see what will help you see the relative popularity of keywords, provide valuable data on regional variations, and is a great source for evaluating seasonality and trends in changes with search engine volume for specific keywords over time.

This information is useful because it will help you avoid chasing after a fad that has gone, and it will show you what important to Google users right now. 


Multiple keywords may be compared to discover audience interests over time.


Related Searches

Google Trends is a tool that allows you to see what will also give you a set of Related Searches that will give you additional ideas for keyword research, content, and marketing strategies while giving you regional insights: 


Interests or Trends in Keywords by Country or Worldwide: 

This information will assist you in determining keyword/topic interests by area, which is incredibly useful. 


The Webinomy Magic Tool Keyword is a simple tool to use for keyword research, and it provides a good deal of information. Free users can perform 10 requests per day, but keep in mind that each query in this tool counts towards your daily limit of 10 queries in Domain and Keyword Analytics.

You may view wide match keywords, phrase match keywords, exact match keywords, similar keywords, and questions regarding the keywords in each query.


Check out this post for additional details on what you receive with a free Webinomy account. 


Reddit is a vast website used by millions of people every day to debate topics, discover answers, and find solutions. QuestionDB has built a big database based on Reddit queries that evaluates relevancy by term and category.

The tool suggests that you choose a wide keyword phrase. Here is a list of frequently asked questions about the phrase “BBQ”:


Note: I experimented with the subject “How to cook brisket” and only got one answer: one or two words is the best way to obtain the best results.


This is an excellent tool for uncovering terms that you may not have considered or that you have forgotten.

AnswerThePublic’s tool provides a free version that allows you to view visualizations of questions and phrases asked around a certain root keyword. The associated terms are excellent for brainstorming and research. It’s worth noting that you’ll need to upgrade to the Pro edition to acquire regional data for each root term. Let’s have a look at how the tool works. They organize the data into categories such as similar inquiries, prepositions, alphabetical queries, and related searches.

They asked the following questions based on the term “spring break vacations”: 


And here are some preposition-based queries: 


In alphabetical order, queries offer a never-ending source of inspiration: 


You may also look at similar searches: 


This tool lets you see keyword data from some very large platforms. They have Keyword Research Instruments for each of the following: Amazon, eBay, Etsy, Walmart, Google, Google Shopping, YouTube, and Bing.

Important Note: You are restricted to three searches per tool per day with a free account. Each search’s data is available for download.

Each tool provides a list of keywords, and some of them allow you to filter by area. For the query “Nike,” here’s an example of the keywords that were returned:


A graph of frequency data is also provided by the program. 


I used the Google Shopping Tool to look for “Baby Yoda.” You can easily check what goods people are seeking for the most in relation to trends with this tool: 


“People Also Ask” on Google

Google is a fantastic resource for finding out what queries people are asking. When you input a query with your keyword, a section named “People also ask” will typically appear. It appears as follows: 


Popular keyword queries connected to your term that others have looked for on Google are shown below. The longer the list becomes, the more “People also ask” items you click. Continue selecting options until you get a long list of related queries. 


Also Inquired

Also Inquired was created to help marketers understand how questions are topically grouped. These questions can help with keywords and related keywords, and also give you a direction on what questions to answer in content. 

Here are a few of the questions that were returned for the search term “SEO”: 

If you’re writing about SEO services, going through all of these questions may help you figure out which terms to emphasize and which topics to address in your article. 



Are you curious about the disparities in platforms’ interests? For Wikipedia, Google, Amazon, answers.com, YouTube, Bing, and Yahoo, Soovle will provide a fast list of top phrases. 

Simply type a query into the search box, and words will appear above each platform’s logo:


Autocomplete on YouTube 

When searching on YouTube, autocomplete choices are shown that are similar to your query and are often searched for by users. You may check through each of the offered queries to find keywords that are relevant to the consumers. You’ll also be able to observe what people are looking for, which may help you plan your marketing strategy. 


YouTube Research that is competitive

You may learn a lot about keywords and related subjects that do well with your target consumers by looking at rivals’ channels. 

Go to their channel’s home page. Select “most popular” from the “sort by” menu after clicking on videos:


You may then look at which videos did the best and look for keywords in the title, the video itself, and the description of each video. Also, have a look at the comments to see which terms are being discussed. These should be saved as potential keywords. 

You can search up all of this information on source sites, but our tool will save you time and provide you with charts that you can use in reports. 

This tool helps you to compare URLs and get information about other sites’ keyword strategy. You can readily detect another site’s on-page keyword tactics if they regularly score well for phrases you desire. 

In the headlines, what keywords do they use? What are the most common sentences they use?


The data from the on-page analysis provides a wealth of information about how they use keywords. How many keywords per page, how many linked keywords (look at the anchor text on these sites), how many keywords in head tag elements, and how many meta descriptions are there? 


Autocomplete on Amazon

We don’t need to tell you how many people purchase on Amazon; we all know, but just image how many searches are conducted on their site every day. They offer keyword terms as autocompletes, which is a treasure of information that anybody may use:


AdWords by Google

Something to keep in mind with AdWords by Google data, it can be somewhat biased toward pay per click but is still a great source of keyword ideas. To use it to gather keyword ideas for a website, it is best to have access to an account that spends money on AdWords by Google. If you don’t have access to such an account, Google tends to give broad ranges of keyword traffic rather than more accurate data.

In my keyword research guide, I shared this exact example. Google doesn’t always give you the best data if you are doing keyword research from an account that does not actively spend money on AdWords by Google.

In the image below, you can see the results from an account that does not spend money on AdWords by Google. Google gave a range of traffic between 1000 and 10,000 queries per month. That is a pretty broad range and doesn’t really give an accurate picture of what the traffic potential is for this term.


Now let’s look at data taken from an account that does spend money on AdWords by Google. Google gave a more accurate estimate of the number of queries per month at 5400. 


To get recommendations for keywords related to your site, simply select “Discover new keywords” and enter your website URL, and AdWords by Google will return a list of terms they think are relevant for your site. 

I believe these 12 tools will assist you in identifying keywords and phrases that will aid in the development of great content and marketing campaigns. The resources listed below might assist you in expanding your keyword research tactics. 

Additional Resources for Keyword Research:

Watch This Video-

The “best keyword research tools” is a list of 12 free keyword research tools that can be used to find the best keywords for your website.

Frequently Asked Questions

Which is the best free tool for keyword research?

A: There are lots of free online keyword research tools available, but the best is Google Keyword Planner.

Is there a free keyword research tool?

What are the best keyword research tool?

A: The best keyword research tool is Google. You can easily find something you are looking for in a search engine, its the most popular and has many features that make it easy to use and efficient as well.

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