14 Influential Infographic Examples To Inspire You

An infographic is one of the simplest, most effective ways to get your information across. Infographics are quick and easy for readers to digest, visually stunning in a way that keeps them coming back for more. They’re also an incredibly versatile tool: infographics can tell stories about everything from social media trends to politics or even how our brains work! Here’s 14 examples from different topics you might want to use as inspiration when making your own graphic design projects.

The “infographic examples” is a list of 14 influential infographic examples that have been created in order to inspire you.

14 Insightful Infographic Examples to Get You Started

When they were popular as linkbait for generating links in 2011/2012, the infographic became a fad. They rapidly erupted, with everyone and their florist attempting to post an infographic that they ‘thought you may like to share’ and ‘please link to me.’ 

As a result, the quality of infographics has deteriorated, and the public’s impression of this kind of data visualization has been tarnished.

The search phrase ‘infographic’ peaked in 2015, yet it is still popular today.

I’m a big fan of infographics and data visualization, therefore I was disappointed to see how this lovely artform was being abused.

What is the definition of an infographic?

John Snow’s Cholera map from 1854 or William Playfair’s trade-balance time-series chart from 1786 are sometimes cited as the earliest infographics. It might be hieroglyphics from ancient Egypt for some.

What everyone agrees on is that infographics have long been used to convey complicated information.

To put it simply, an infographic is a visual representation of data that may be readily and quickly understood.

Pure data visualization and infographics are graphic design art forms that communicate complicated information in a way that is both understandable and appealing. 

An infographic isn’t just a bunch of symbols and pictures slapped on top of a paragraph of text.

What Makes an Infographic Effective?

Creating material for outreach isn’t about adopting a media just for the sake of using it, like infographics did.

A excellent infographic begins and concludes with a solid idea and facts to back up the information. 

If you have useful information that people will want to use, how you display it is practically irrelevant. Take high-quality ingredients and do as little as possible with them, similar to cooking. Nothing will make weak data stand up if you start with it.

Infographics may still help you create fantastic links. But only if they have data that is relevant to your target audience.


In the last ten years, there have been 14 notable infographic examples.

I’ll show you some examples of very influential infographics from the previous ten years as inspiration.

These infographics were groundbreaking at the time of their release, and their design has been widely emulated in content marketing.

Any of these pieces of content are real evergreens that continue to provide via links and page visits, which is the goal of all outstanding content development.


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1. The Billion-Dollar Gram (Billion-Dollar Gram)

David McCandless is a well-known infographic designer whose work is genuinely excellent. He knows how to take facts and present a narrative in a manner that a journalist wants to share, having worked as a journalist for the Guardian.

His whole body of work is presented in the most exquisite and lovely minimalist manner possible.

It was difficult to choose just one of his works, therefore I suggest reading the majority of Information Is Beautiful.

The first edition of Billion Dollar Gram was released in 2009, and it has since been updated. The composition is built on shock as a result of its setting. Show in context if you want someone to comprehend and absorb what you’re trying to express fast.

2.8k backlinks – 367 referring domains – 63 authority page score


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2. #onemilliontweetmap

In 2012, it was first published. Onemilliontweetmap was one of the first infographics to use API to overlay data onto a real-time map. And it has a big impact.

I can check who and what is being tweeted around me by drilling down to my particular area. I can also use hashtags and keywords to find what I’m looking for.

Maps have become a very popular kind of interactive infographic, and they may be utilized quite effectively. If you have the correct facts and idea.

Authority Page Score 65 – Backlinks 1.4K – Referring Domains 360


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3. Map of the Wind

Following up with another map is the Wind Map’s masterwork. This map, which was also released in 2012 (a wonderful year for infographics), provides realtime data of wind direction and speed throughout the United States.

It’s fascinating. And it’s a great illustration of how a simple idea like visualizing wind can be so effective.

127k backlinks – 3.5k referring domains – 79 Authority Page Score


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4. We Put Our Faith in Caffeine

This infographic’s beauty is that it blends interaction with offline functionality.

A printed poster called In Caffeine We Trust keeps track of your coffee intake. Filling in the parts with a brush and coffee creates interaction. Column Five produced this as a promotional tool to give to customers.

This vintage design approach was relatively novel at the time, and it still seems new now. The key to outstanding design is to create a style that is ageless. That is not an easy task.

The page was first published in 2014, however I believe it has since been relocated.

319 – Referring Domains 46 – Authority Page Score 44 – Backlinks


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5. The distance from Earth to Mars

In 2013, the book was released. One of the first scrolling sites that use parallax technology.

The premise is simple: it communicates how distant Mars is from Earth by utilizing scrolling/movement and the context of distance to pixel.

If The Moon is Only One Pixel was another comparable work at the time, although Distance to Mars was one of the first.

I’ll probably keep saying it, but putting information into context is the quickest method for a reader to acquire and comprehend it completely. This should always be your goal while providing information.

48.6k backlinks – 1.2k referring domains – 42 Authority Page Score


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6. Beer’s Countless Varieties

Pop Chart Labs was created in 2010, and they began selling printed infographic posters in 2011.

The Many Varieties of Beer was one of the earliest posters, and it was a taxonomy-based graphic that classified different sorts of beer. It was important in the company’s growth and the creation of hundreds of additional infographic-style posters.

Despite the fact that this is an offline poster, the basic notion of displaying taxonomies has had a major impact on digital infographic design and has been frequently replicated.

The page has relocated, and the link data is incomplete.


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7. The Workings of a Car Engine

Animagraffs wowed us in 2014 with their intricate visual gifs that demonstrated how things worked.

This infographic is a masterclass in making the difficult understandable, with evident influence from Haynes Manuals.

Animagraffs also developed How a Handgun Works and a variety of other designed objects in addition to the vehicle engine.

Although I said at the outset that content should not be based on a medium, here is an example where it does. The wow factor is the presentation, as well as the animator’s expertise, which is difficult to duplicate.

It also helps that the data presented is compelling.

Referring Domains 361 – Authority Page Score 62 – Backlinks 38.3k


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8. Every Medalist Ever in One Race

Usain Bolt broke the 100m world record in 2012.

Soon later, the New York Times published this groundbreaking infographic.

The execution of the idea, substance, and animation was flawless. 

To chart the development of man’s advancement by comparing all winners of the men’s 100m race throughout history. A simple yet effective graphic.

The motion graphic depicting runners on a track is the most stunning aspect of the image. The bird’s-eye perspective demonstrates how much quicker sprinters have progressed.

Part of it is a history lesson. Part of a news archive. This is how information should be presented.

Backlinks – Referring Domains – Authority Page Score – Backlinks – Backlinks – Backlinks – Backlinks – Backlinks –

The page has been preserved because the link data is inadequate.


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9. How Does the Measles Spread?

The measles vaccination is a divisive topic rife with misconceptions.

This infographic slashes through the disinformation and presents facts to prove its point.

A simple graphic shows the influence of a vaccine on society and makes the case for vaccination more effectively than any argument.

Elegant and simple. Powerful. Keep an eye out for the moving red dot.

461 – Referring Domains 138 – Authority Page Score n/a Backlinks 461 – Referring Domains 138 – Authority Page Score n/a


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10. Tech Giants on the Prowl

This is a great example of how to make data from a specialist business work for you.

Why do individuals include links on their websites? It’s usually used as a source of information or a citation. If you have a curated set of material, such as an index or a list of important tech acquisitions, it will be useful to those who are writing about or studying the topic.

On the surface, the website seems to be easy, however there is a lot of research here.

Hungry Tech Giants is essentially a handpicked list with a graphic presentation. It includes useful information to begin with, and it also looks great—a winning combination.

It would be beneficial to constantly renewing the content on a page like this, which was first published in 2014. The page could be pushed anew every time there was a significant acquisition. 

Referring Domains 128 – Authority Page Score 62 – Backlinks 525


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11. Creative People’s Daily Routines

This infographic, which was first published in 2014, was the beginning of a series of works that focused on routines and basic stacked bar chart displays.

A decent data collection is the foundation of every excellent infographic, and this one was lucky enough to locate theirs in an existing book. Finding or generating a unique data set is the most difficult part, thus being the first to ‘find’ a data set that no one else has utilized is a tremendous reward.

The more straightforward and beautiful the display, the better, since the data is so powerful.

7.9K Backlinks – 911 Referring Domains – Page Authority Score 65


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12. How to Be Joyful

I’m a big believer in keeping things simple. And, as every good designer knows, the more you take away, the more you have to rely on something else to stand out for itself. Minimalist design is difficult to achieve.

How To Be Happy is a combination of a meme and an infographic that captures the essence of a timeless notion.

Flow charts are one of my favorite chart types, and this one, pared down to the essentials, couldn’t be more heartbreaking.

As this example demonstrates, all you need is a solid notion. There are no extras.

This page, created by Gustavo Vieira Dias in 2013, may be the source, however the link data is incomplete.


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13. Global Ranking of the Top 15 Best Brands

The bar chart race has been the most significant development in infographics in recent years.

The first bar chart race may have surfaced in a tweet in 2019, and it went popular with 13.7k retweets.

There were a slew of imitative bar chart races that followed, but Greatest Brands Global Ranking remains the best example.

It, too, is based on excellent facts with genuine interest and is presented in a straightforward visual manner (there’s a pattern here).

Consider how the data has changed over time and how you may depict it. 

We can’t put this infographic on a website since it was only ever seen in a tweet. The number of links in a tweet is the total number of links in the tweet.

77 – Referring Domains 26 – Authority Page Score n/a Backlinks 77 – Referring Domains 26 – Authority Page Score n/a


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14. John Paulson vs. You

One of the greatest is reserved until last.

Following the financial crisis of 2008, the massive quantities of money made by traders and bankers became a source of outrage.

Any audience considers themselves to be more important than anything else. You’ve got a hook if you can relate your material to your target audience. It’s impossible to resist when a person can compare themselves to others.

This interactive artwork is essentially a simple math, although it seems to be complicated. And the strong typography’s simple simplicity frames it wonderfully, fitting the theme.

You vs. John Paulson paved the way for a slew of other interactive calculators, but this one will always be the finest.

Before the site was created in 2011, it was first published on the main page (as a typical linkbait and switch). ‘Perhaps it’s time to start trading?’ says one of my favorite CTAs at the bottom of the infographic.

Backlinks: 1.7k – Referring Domains: 99 – Page Authority: 52


In November of 2020, all of the screenshots were captured. SEMrush’s Backlink Analytics Tool provided the backlink data.

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Frequently Asked Questions

What are some good infographics?

A: This is a difficult question. There are many types of infographics and this website has many to choose from https://www.visual.ly/infographics-resources

What are examples of infographics?

A: Infographics are visual representations of information, typically in the form of a chart or diagram. Some examples include political infographics and scientific infographics.

What makes a good infographic examples?

A: That really depends on what youre trying to achieve. If you want a basic infographic example, sources like the website infographicsdb and the blog Creative Bloq are good places to start.

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