8 Tools for Content Repurposing

Repurposing content is a marketing strategy that many companies use to reach new audiences. Here are 8 tools to help you repurpose your content, whether it’s your website or blog posts.

The “repurpose.io alternative” is a website that allows users to repurpose content for their business or personal use. The site has many tools for content creators and marketers.

Marketers and company owners are known to spend hours refining a single blog article, ebook, or video. They devote time to research, data analysis, creation, editing, and promotion. While a single piece of content may generate benefits on its own, most organizations find that repurposing content extends its lifetime and increases its value.

The process of repurposing material is taking the foundation of your content and reproducing it in new forms. For example, you may transform a blog article into a video or a webinar into an ebook. Our Content Repurposing Guide will assist you in selecting the best repurposing strategy for your company. 

However, since repurposing takes time, many businesses may overlook it. Fortunately, there are a plethora of fantastic tools that can make the process of reusing material quicker and simpler than before. 

We’ll look at eight different tools in this piece that may help you reuse your old material in a variety of ways.

Piktochart is a tool that allows you to create visual diagrams. 

Piktochart is a visual design tool, although it focuses on infographics more than rivals like Canva. 

Advanced infographic tools and ready-made yet configurable templates are included in this application, making it easy for you to generate visual material that your audience will react to rapidly. It’s really simple to use, since it relies on drag-and-drop technology. 


Infographics may be used on your site to promote a blog article, on social media for fast shares, or even as lead magnets that consumers can download on their own.

Here are a few examples of how you may reuse your material using Piktochart:

  • Infographics may be created using Twitter polls.

  • Show a milestone timeline, either from your brand’s Facebook page or from your industry’s.

  • Make an infographic out of your listicle blog article by adding graphic icons.

There are plans that are offered for free. Pro accounts cost US$290 per year (US$24 per month).

SEMrush Marketplace for Content is a great place to start if you’re looking for 

Check out the SEMrush Marketplace for Content if you already have some amazing content ideas from social media or a good foundation from something like a video but want to write in-depth blog entries.

Repurposing short material into longer, actionable blog pieces takes a lot of work, but outsourcing to high-quality writers may help you be more productive with your own time.

The SEMrush Material Marketplace will match you with a writer capable of producing high-quality, SEO-friendly content. 

The following is how it works: You provide a short, and the writer provides a title and meta description. They’ll write the whole draft after that’s been authorized. Any necessary modifications are completed quickly via three rounds of revisions included in the fee, and you’ll get your material in two weeks.


Article writing and email newsletter writing are already available on the Content Marketplace, which opens up a variety of options, including the following:

  • Creating articles from YouTube videos that are just a few minutes long

  • Creating an in-depth, instructive essay from a webinar

  • Creating a summary version of a recent blog article for the email newsletter.

The price for a 500-word article begins at $40. 

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3. Createrr

Designrr is one of the best content repurposing tools available, and it was built specifically for that purpose. 

It helps you to reuse information by extracting textual content from a variety of sources, including PDFs, audio or video files (they can instantly generate transcripts in minutes), and social media. 

After you’ve added the material to the tool, you may tweak it and pick the format in which it will display. Add a cover page to your ebook, as well as page numbers and graphics. You may also access their extensive selection of copyright-free photos.


This program can assist you in transforming most forms of existing information into something new. Here are some fantastic suggestions for what you might do with it:

  • Make a webinar into a lead magnet by converting it into an ebook.

  • Create a blog post from a podcast. 

  • Turn a coaching session into a training session or a presentation for prospective students or customers. 

The monthly fee begins at $29.99. 

4. Bravado 

Audacity is a free, downloadable program that allows you to swiftly transcribe textual information. It’s an audio recorder and editor that allows you to read out loud your material or even a presentation. It will be recorded by the program, and you will be able to modify it immediately away.

This is a terrific approach to reuse ebooks, blog articles, whitepapers, webinars, and more, especially because podcasts and instructional courses are gaining popularity right now.


Here are some examples of what you may be able to do:

  • Transform a blog article into a podcast episode. 

  • Convert a webinar into an audio file for an instructional course.

  • Make a pre-recorded webinar out of an ebook

Audacity is a free program that may be downloaded here. 

5. Get to knowEdgar 

MeetEdgar is a social media scheduling application that makes it simple to repurpose current material into smaller, more digestible social media postings.

You don’t have to plan particular individual postings on specified days or times, which is one of its finest benefits. Instead, group them into “category” and schedule them in weekly time windows. Then, to highlight existing material that viewers may have missed, you may populate these categories with relevant pieces.


Sharing an existing blog post, video, or lead magnet while creating numerous variants of the accompanying article is one of the better use cases here.

For instance, suppose you’re creating a blog article on ten money management advice. You could publish 10 distinct social media postings, each with a different tip and a link to the blog article. This keeps consumers interested while keeping your social schedule filled. 

The first month’s fee is $19. 

Animoto, no. 6 

Animoto is a simple video editing program. They provide a large collection of pre-made video templates that you may personalize with your own backdrops and content. You may choose from their library or submit your own, and you can add background music from their library of thousands of licensed tunes.

There are some nice capabilities here, such as adding your brand as a watermark and cropping and trimming in-app.


This application may be used to turn blog entries or ebooks into short, easy-to-understand videos. If people come across a 1,000-word blog article while they’re busy, some of your audience members may not be interested in reading it. They will, however, be content to watch a minute-long movie on their feed. 

If you wish to remove the Animoto watermark from your movies, pricing begins at $33 a month. 

7. Visme 

Visme is a powerful tool for creating visual material for blog posts and social media, such as slide presentations, infographics, and visual graphics. 

Each kind of content comes with a variety of customisable templates to get you started, making it simple even for those of us who have no prior design knowledge. 


When it comes to reusing material, there are a few outstanding use cases for Visme:

  • Create a SlideShare presentation from a blog post that can be used as a webinar. 

  • Make a useful infographic out of a white paper.

  • Make a printed flyer with crucial website content (such as information about your services, your company motto, or your USP) that you can pass out at networking events.

For personal usage, there are no fees, and business options start at $25 per month. 

8. Blurb 

Have you started a blog or put effort into making amazing webinars or YouTube videos? Then you almost surely have enough information to put up an ebook, which can help you fast grow your email list.

Blurb’s free desktop program BookWright makes creating ebooks a breeze, but you can also use other tools like Adobe if you’re more acquainted with them. Flexible layouts are available, and your finished output may include downloadable PDFs. 


Here are a few effective ways to easily transform textual material into an ebook:

  • Make an ebook out of a whitepaper by including practical suggestions and examples.

  • Make a small book containing case studies that you may utilize to get the attention of the industry.

  • Make an ebook out of a series of articles, or break down a long guide into smaller ebooks for a series. 

The price of an ebook begins at $4.99. 

Last Thoughts 

There are several methods to reuse information, which might be even more intimidating than developing the original content. These eight tools are designed to make repurposing more effective by automating the process and bringing up new possibilities for material you may not have considered before. 

We produced a simple infographic highlighting 15 clever strategies to recycle your content to help you determine the best strategy for content repurposing. It’s completely free to use and download! [ebooks-promo slug=”content-repurposing-15-ways”] [ebooks-promo slug=”content-repurposing-15-ways”]

Are you ready to swiftly increase your content generation by repurposing excellent information into high-quality blog posts? 

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The “repurpose website” is a tool that allows you to take content from one website and place it onto another. The 8 tools mentioned are the most popular ones out there.

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